The European Union has launched an investigation into Google’s compliance with the Digital Markets Act, suspecting breaches in its Search and Play Store services. Preliminary findings suggest Google favors its own offerings over those of competitors, violating self-preferencing rules. The Commission believes Google also restricts app developers from directing users to better deals outside its Play Store. If confirmed, violations could lead to fines up to 10% of Alphabet's global turnover. Google argues that these changes could harm user experience and innovation, as the investigation continues.