The North American robotics market faced a downturn in the first half of 2024, with industrial robotics orders dropping by 7.5% year-over-year to 15,705 units and revenue falling 6.8% to $982.83 million. This decline is attributed to macroeconomic challenges, including rising inflation and increased borrowing costs, which have led companies to postpone major investments. While the automotive sector showed mixed results, life sciences and food industries experienced notable sales increases. A3 President Jeff Burnstein remains optimistic about the future, emphasizing the ongoing demand for operational efficiency and automation.