1up, an AI-driven knowledge automation platform for sales teams, has announced a $5 million funding round led by Upfront Ventures. Founded by George Avetisov, the platform helps sales professionals access internal data to answer product and technical inquiries efficiently. Since its public launch in January 2024, 1up has garnered nearly 100 customers, leveraging a unique marketing strategy that incorporates memes, generating significant engagement on LinkedIn. The funding will be used to expand the sales team and enhance product features to better serve the sales community.