In a strategic pivot, X has announced a new creator payout system that prioritizes engagement metrics over traditional ad revenue. This move comes as the platform faces advertiser boycotts and aims to retain content creators by rewarding them for interactions from Premium users. The changes could lead to an influx of engagement-driven content, potentially altering the nature of discussions on X. Creators must now meet specific follower and impression thresholds to qualify for monetization. As the U.S. elections approach, concerns grow over the possible rise of politically charged content designed to provoke discussion.