Chef Robotics Thrives by Turning Away Original Customers and Finding Its Niche
Chef Robotics, founded by Rajat Bhageria, has transformed from a struggling startup to a thriving player in the foodtech sector. After nearly giving up, Bhageria pivoted from traditional restaurant robotics to focus on 'high mix manufacturing' in the food industry. The company recently raised $23 million in Series A funding, bringing its total to $38.8 million. Chef Robotics now serves notable clients like Amy's Kitchen, leveraging robots to handle complex food assembly tasks. This shift has attracted renewed interest from investors, aligning with the growing trend in AI applications.
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